Laboratory · Cosmetic & Chemical Testing

Pentyl Labs

The Challenge

What the client needed.

An independent New Jersey testing laboratory needed to present a deep catalogue of analytical services (chemical, microbiological, stability, preservative efficacy, clinical and compliance) without overwhelming a formulator who arrives looking for one specific test.

The Solution

How it was approached.

Modelled the catalogue as a service taxonomy (one page per test type, each independently rankable), then added online sample submission and a knowledge centre so a formulator arriving for one test still finds the quote form.

The Outcome

What was delivered.

A structured service taxonomy with a dedicated page per test type, online sample submission, and a knowledge centre that earns search visibility for the individual testing terms buyers actually search.

More Work

Other projects.

SaaS · Trades & Contracting Platform

Chekku

A contractor platform covering jobs, compliance, admin and training needed a bold landing experience that explains a multi-sided product quickly and drives free sign-ups.

A high-energy, high-contrast build with clear feature journeys, benefit-led messaging and prominent registration paths for both contractors and businesses.

WordPress DevelopmentElementor DesignLanding Page

Agency · Strategy & AI Systems

Jewell

A strategy and brand consultancy needed a premium dark landing page that introduces an unusual offer: human-led strategy paired with an interactive “Ask Jewell AI” assistant.

A polished dark-mode experience integrating the AI prompt flow directly into the hero, with diagnostic booking journeys and fast, distraction-free page performance.

Landing Page DesignAI AssistantElementor Design

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