WordPress website development, done properly.

Every project is quoted as a fixed price once we agree the scope, so there are no hourly surprises. Cost depends on page count, how much is custom, and whether you need e-commerce or integrations. A customised template costs meaningfully less than a build from scratch. Tell me roughly what you need and I will give you a realistic range before you commit to anything.

A standard business site of five to ten pages usually takes three to five weeks from approved scope to launch. A customised template is faster, often two to three weeks. Larger builds with custom post types, WooCommerce or multiple templates run six to ten weeks. The timeline goes in your quote before work starts, and content delays are the most common reason projects slip.

Yes, and it is often the sensible choice. I import the template, then rebuild it around your business: your colours, fonts and content structure, unused sections removed, and the plugin bloat that ships with most templates stripped out so the site actually loads fast. You end up with something that looks intentional rather than like the demo, at a lower cost than starting from scratch.

Not if the migration is handled properly. That means mapping every existing URL, setting 301 redirects, preserving title tags and metadata that already perform, and keeping the content that earns your traffic. I check indexing and crawl errors in Search Console after launch rather than assuming it went fine.

Yes. WooCommerce for product catalogues, subscriptions and payment gateways, including builds like the AussieChamp dog food store. For very large catalogues or complex fulfilment I will tell you if a dedicated platform would serve you better, rather than forcing WordPress to do something it is not suited to.

Usually you, because you know your business better than I do. I provide a structured brief setting out exactly what is needed per page and roughly how long each piece should be, which makes it far less daunting. If you would rather not write it, I can recommend a copywriter.

No, and that is deliberate. Reselling hosting creates a dependency you do not need. I will recommend hosting that suits your traffic and budget, help you set it up, and hand over the credentials so the account is in your name and you can leave whenever you want.

The technical foundations are included as standard: clean heading structure, title tags and meta descriptions, schema markup, XML sitemaps, image alt text, fast Core Web Vitals and a crawlable internal link structure. Ongoing keyword research, content production and link building are separate work, and I will be clear about which you are getting.

Five rounds are included in every quote, collected in one place rather than scattered across email threads. In practice most projects need fewer, because the wireframe and structure stage catches disagreements before anything is designed. Additional rounds are quoted openly rather than billed by surprise.

You receive full admin access, all files and written documentation, with nothing licensed back to me. Any developer can pick up the site. Care plans covering updates, backups, security monitoring and small content changes are available if you want them, but they are optional and cancellable at any time.